System Coordinator’s Role
The System Coordinator is a vital part of the success of the Utrust Appreciation Program in the school system. The System Coordinator is responsible for communicating with the board, superintendent and schools to build enthusiasm and ensure everyone receives the tools needed to celebrate appreciation days in fun and exciting ways.
For each of the appreciation days, Utrust prepares three (3) packets: one for the system coordinator, one for elementary schools, and one for middle and high schools. These packets contain ideas and information to help schools celebrate the appreciation day.
There are three things the system coordinator should do:
1. Encourage and Compliment School Coordinators
The most important role of the System Coordinator is to constantly encourage the school coordinators throughout the school year. In addition to speaking with them personally from time to time, send an e-mail to the school coordinators before each appreciation day. Generate enthusiasm for the theme and activities.
Join the closed Facebook group Utrust Coordinators. After the school coordinators post their appreciation day summaries, photos and videos, comment on their posts to compliment the students on the way they carried out activities for the celebrations. When possible, share with them positive comments from the superintendent and/or board members.
2. Get the Board Involved
Use the Resolution of Appreciation included in each system packet and have the board adopt it, with or without modifications, to officially establish the day in your school system. Adopt each resolution separately. Doing them individually means a great deal to each group involved. They like to be singled out for recognition. Also, the press is likely to cover each one so you might get eight articles rather than just one.
Encourage school board members to participate in selected celebration activities at their schools. This helps enhance the relationship between the board and employees.
Following each appreciation day, use the summaries, photos and videos posted in the closed Facebook Utrust Coordinators group to create a report or slideshow. Share the report or slideshow with the board about the most outstanding celebrations that happened in your system. The staff is honored when the board takes the time to hear about the celebration of appreciation days.
3. Let the Community Know
Send a news release prior to the appreciation day to the local media. Use the one Utrust provides or modify it and send it on. With the news release to the media, include the resolution adopted by the Board. Also include the adopted resolution on the system website.
Put the website poster provided by Utrust on your system website to inform the community of the upcoming appreciation day.
Ask your system Communications Director (if you have one) to write a story about the appreciation day celebrations and send it to the local media.